Travel Guide to Florida


Emerson Point Preserve • Bradenton Area Visitors Bureau

Nurtured By Nature

Back in the days of railroads and steamships, Southwest Florida developed a reputation as an adventurer’s mecca. Had there been social media such famous visitors and residents as @JohnRingling, @ThomasAEdision, @HenryFord and @CharlesLindbergh, would have described #GorgeousGulf, #SunnyDays and #BlissfulWinters.

Thanks to the patronage of the well-heeled and well-known, the region remains pristine to this day. Adventurers arrive to explore the backwoods of the Everglades, the treasured Gulf of Mexico beaches, and the bounty of wildlife. Thriving cities and endearing small towns balance the wilderness and its recreational opportunities with just the right measure of culture, nightlife and dining.

A Day In…

Bradenton, Anna Maria Island, Longboat Key

Wake up in your charming beachfront cottage and head to Ginny’s and Jane E’s to indulge in their famous crème brûlée French toast. Visit Pine Avenue, the heart of Anna Maria Island, and paint a sand dollar keepsake at the Shiny Fish Emporium. Rent a bicycle from Beach Bums and tour the island. Visit Coquina Beach, revered as one of the best in Florida. Enjoy a picture-perfect sunset and watch dolphins at play while dining at the Sandbar Restaurant.

Fort Myers/Sanibel

Begin your day at sunrise for fabulous shelling on the beaches here. Then find out why birdwatchers have ranked the J.N. “Ding” Darling National Wildlife Refuge on Sanibel Island tops for birdwatching.  Tour the historical homes of famous inventors, Thomas Edison and Henry Ford, at the Edison & Ford Winter Estates in Fort Myers. Cap off your day with dinner at the exclusive Veranda restaurant or at Pinchers.

Naples/Marco Island

Take an early morning walk along Marco Island’s crescent-shaped white sand beach. Search for shells and birdwatch at Tigertail Beach on the island’s north end, a top spot on the Great Florida Birding & Wildlife Trail. Book a sightseeing cruise on board Pure Florida’s Double Sunshine departing from Tin City on the Old Naples Waterfront. Enjoy a grouper sandwich and slice of key lime pie at Pinchers Crab Shack next to the docks at Tin City. Explore the Smith Children’s Garden and the Naples Botanical Garden.


Start your day with a freshly brewed cup of coffee and pastries in downtown Sarasota before heading to Bayfront Island Park for a stroll alongside Sarasota Bay. Hop over to St. Armands Circle for retail therapy and lunch at al fresco dining spots. Then grab a paddle and kayak the mangrove tunnels on Lido Beach. Reserve your evening for a sunset on Siesta Beach, where the luxurious quartz-white sand is unmatched. Top off your day with cocktails and dinner at any of the delightful restaurants in Siesta Key Village.

Your Southwest Florida Experts

The Beaches of Fort Myers and Sanibel: fortmyers-sanibel.com

Bradenton Area Convention and Visitors Bureau: bradentongulfislands.com

Boca Grande Area Chamber of Commerce: bocagrandechamber.com

City of Palmetto: palmettofl.org

DeSoto County Florida Tourism Development Council: visitdesoto.com

Discover Hendry County: discoverhendrycounty.com

Naples, Marco Island, Everglades Convention & Visitors Bureau: paradisecoast.com

Punta Gorda/Englewood Beach Visitor & Convention Bureau: pureflorida.com

Siesta Key Chamber of Commerce: siestakeychamber.com

Visit Sarasota County: visitsarasota.com

Arts And Culture

Think of Southwest Florida and images of splendid beaches immediately come to mind. However, the region has a strong tradition of arts and culture told in its architecture, galleries, museums and theaters.

In Naples, art galleries line downtown streets, where you will also find free exhibitions at  Naples Art and lively performances at Sugden Community Theatre and Gulfshore Playhouse. Artis–Naples brings still more performance arts and is home to the Naples Philharmonic and the world-class Baker Museum of Art. Year-round, the region hosts art shows including downtown’s prestigious Naples National Art Festival in February and the Naples International Film Festival in October.

The Centre for the Arts at neighboring Bonita Springs offers a variety of classes for all ages in visual and performing arts. Their film center hosts another annual international film festival in May.

The art scene in Fort Myers centers around its historical downtown River District, where Art Walk takes place the first Friday of the month and Music Walk the third Friday. The nationally acclaimed Florida Rep, housed in the Historic Arcade and Artstage Studio theaters, offer a wide variety of performances. The Sidney & Berne Davis Art Center presents a range of events including art exhibitions, concerts, and educational experiences for children. A handful of art galleries completes downtown’s artistic landscape. Watch as Alliance for the Arts turns Fort Myers’ royal palm-lined McGregor Boulevard into a pedestrian-friendly art district of its own.

Downtown Punta Gorda’s riverfront architecture recalls the boom years of the late 19th century with Victorian mansions, handsome government buildings and colorful vernacular homes. Browse the galleries of the Visual Arts Center (VAC), which hosts the Peace River National Art Festival in March.

Sarasota arguably holds the loftiest reputation for the arts in these parts, stemming from the influence of the Ringling family, whose circus wintered here. The Ringlings exerted an Italianate influence on local architecture and the arts, culminating in the Ca’ d’Zan mansion on The Ringling grounds. Seeded with John Ringling’s own collection of Rubens and baroque art, the Ringling’s art museum collection covers 500 years of European art and specializes in late-medieval and Renaissance Italian works. The complex’s Asolo Repertory Theatre is located in the Florida State Center for the Performing arts.

The Florida Studio Theatre is a professional, non-profit touring theater company located in Sarasota, specializing in contemporary work. The “crown jewel” of Sarasota Bay is the Van Wezel Performing Arts Hall, designed by the Frank Lloyd Wright Foundation to resemble a scallop shell. It presents a broad spectrum of Broadway musicals, top national and international performers, as well as events presented by the Sarasota Orchestra and the Sarasota Ballet.

Taking up residence in a restored high school, the Ringling College of Art + Design’s Sarasota Art Museum opened in 2019. For a driving tour of other architectural gems, including examples of the vaunted Sarasota School of Architecture, download a digital map from the American Institute of Architects Florida Gulf Coast chapter at aiagulfcoast.org, or register for a group tour with Discover Sarasota Tours. Galleries fill the Sarasota–Bradenton area, which boasts two artists’ colonies—Towles Court near downtown Sarasota and Village of the Arts in Bradenton. The colonies and downtown Sarasota schedule monthly gallery walks where you can meet the artists.


Most of the attractions in Southwest Florida are outdoor venues or learning centers, which educate and inform visitors about the region’s bountiful nature and wildlife.

Take Naples, for instance, where the most visited attractions include the Naples Botanical Garden and Corkscrew Swamp Sanctuary. The botanical garden showcases subtropical vegetation in settings that reflect the culture of Brazil, the Caribbean, Asia and Florida. The protected Corkscrew Swamp, which is named after the twisty river that once flowed into the Gulf of Mexico, was established in 1954. Today, the designated Audoban wildlife refuge is home to some of the world’s largest old-growth bald cypress forest and is a popular migration station. 

The Collier County system of museums occupies five unique venues in Marco Island, Naples, Everglades City and Immokalee—all of them family-oriented. The town’s most family-friendly museum, Golisano Children’s Museum of Naples, sits next to every kid’s favorite, the Sun-N-Fun Lagoon water park in North Naples.

Naples is known, too, for its superlative golfing opportunities. Besides playing lush, natural golf courses, adults and kids alike can get their game on at various golf schools and programs in the area.

In Fort Myers, the Edison and Ford Winter Estates, one of Southwest Florida’s finest treasures, offers guided and self-guided tours. Nearby, the IMAG History & Science Center combines science and history with programs that include virtual reality, touch-tank, animal encounters and stingray feedings. It’s a one-stop museum that appeals to adults and children alike.

The Mound House cultural museum, a restoration of a 1906 home, is the oldest standing structure on Fort Myers Beach. See the rich history of the Calusa Indians who built a shell mound on the property some 2,000 years ago. Check ahead for opening times.

At Lee County Manatee Park in North Fort Myers, watch manatees from the observation deck and boardwalk or rent kayaks and paddle out to see them coming and going into the “bay.” The area is especially interesting during the winter months; the colder it gets the more manatees there are.

The world-class Peace River Botanical & Sculpture Gardens lies on a lovely riverside estate in Punta Gorda.

For families in Sarasota, the canopy boardwalk in the Ann Goldstein Children’s Rainforest Garden at Marie Selby Botanical Gardens is a don’t-miss. Other family musts include the Mote Marine Laboratory & Aquarium and Sarasota Jungle Gardens.

Bradenton’s history dates back to Hernando de Soto, and a national historical site recalls his first landfall. The Bishop Museum of Science and Nature and Parker Manatee Rehabilitation Habitat Aquarium nicely displays de Soto-related exhibits. The aquarium is a second-stage rehab center for rescue manatees before they are released into the wild.

Stroll along Bradenton Riverwalk for views, play areas, and easy-to-absorb learning experiences.

Bradenton’s Cortez community retains its feel of an Old Florida fishing village with a working waterfront and maritime museum. A number of charter boats depart from the docks to take you deep-sea or back-bay fishing.

Head east of town for a little extreme adventure at TreeUmph! Adventure Course, an aerial obstacle course with zip lines.

Beaches & Outdoor Gems

You will find no nature-deficit disorder in Southwest Florida, where the great outdoors ranges from gorgeous, award-winning beaches to the raw wilderness of the Everglades ecosystem.

Around Naples and Everglades City, a number of state and federal parks and preserves safeguard fragile Everglade habitats—home to a host of birds and fish, deer, Florida panthers, bobcats, manatees, alligators, crocodiles, turtles and river otters. Big Cypress National Preserve, the most massive of the public lands, provides inimitable opportunities for recreation among wildlife. Everglades National Park and Ten Thousand Islands National Wildlife Refuge protect the seas and wetlands of the so-called River of Grass.

Beach glamour begins in Marco Island and Naples with award-winning strands that cover the gamut from the municipal beach and historic fishing pier in Naples to the wild Delnor-Wiggins Pass State Park.

What do travelers, and particularly families, find so endearing about local beaches? The soft, white sand, gently sloping sea bottom and tot-friendly waves win raves. Certain beach destinations, furthermore, have reputations for distinctive characteristics, such as the seashell overload on Sanibel and Captiva islands. Captiva Island and Lovers Key State Park are often listed in the most romantic category. The best shelling beaches around Sanibel include Bowman’s Beach and offshore Cayo Costa, which is accessible only by boat. A number of charters will take you there to collect shells, but call ahead to confirm openings.

In Venice, head to the fishing pier at Brohard Beach or to Caspersen Beach to sift for sharks’ teeth in the sand. In Sarasota, Siesta Key’s sand is famously soft and blindingly white, so don’t forget to pack the shades. This beach continues to be listed as the second best in the U.S. by TripAdvisor.

Entertainment & Sports

The nightlife in Naples—particularly downtown and in North Naples—is lively. Hit the live theaters around Fifth Avenue South, then stay to party at late-night clubs downtown. Or take in a show at Artis–Naples in North Naples and later head to the clubs and pubs in the Mercato shopping and entertainment district. You can do both dinner and a movie at its Silverspot Cinema or at the Paragon Theaters at The Pavilion across the street. North Naples also has its own comedy club-restaurant complex—Off the Hook Comedy Club. For quirky spectator sport entertainment, you can’t beat the Swamp Buggy Races held four times a year. It involves big-tired Everglade vehicles, lots of mud, and a festival queen who ends up in the deepest mud hole. East of town in Immokalee, the Seminole Casino Hotel hosts gaming and big-name entertainment.

To the north, Bonita Springs is building a reputation for comedy, live music, dining, performing arts and indie films.

Downtown Fort Myers has the hottest nightlife and special events scene in town. Fort Myers is also home to two Major League Baseball stadiums that host the Minnesota Twins and Boston Red Sox during spring training.

The Tampa Bay Rays train in Port Charlotte to the north.

The Sarasota-Bradenton area is home to three spring training teams as well—the Pittsburgh Pirates, Baltimore Orioles and Atlanta Braves. The Atlanta Braves spring training takes place in the new state-of-the art complex, CoolToday Park in North Port, south of Sarasota.  

Much of Sarasota’s entertainment and nightlife is of a higher brow ilk, with a reputation for fine theater, symphony and opera. Downtown Sarasota sparkles at night with sophisticated clubs, and Siesta Key has a beachy party atmosphere in the village.

Don’t miss the beach clubs of Bradenton Beach for more laid-back entertainment options. Bradenton’s Manatee Performing Arts Center infuses energy into downtown, as does its dynamic Riverwalk.

Road Trips

Head east of Naples along Tamiami Trail (Highway 41) to immerse yourself in the region’s wild side and Old Florida culture. For glimpses of wildlife, try Janes Memorial Scenic Drive in Fakahatchee Strand Preserve State Park or Loop Road in Big Cypress National Preserve. Backroad Route 92 takes you from 41 to the time-stilled fishing community and seafood restaurants of Goodland.

Views along the Sanibel Causeway and Captiva Drive star in many commercials, but all of the coastal islands promise glimpses of sea and local color. The drive through Bonita Beach, Lovers Key and Fort Myers Beach and another from Lido Key through Anna Maria Island in Sarasota and Bradenton are particularly representative of island life.

From Fort Myers, head east along Route 80 to visit the small towns of riverside Alva and Labelle, and lakeside Clewiston. Glimpse the region’s rural, agricultural personality along the way. Or plan a trip to Pine Island to the northwest. Its four communities are known for exotic fruit farming, ancient Calusa shell mounds, an artists’ village and fishing.

In the Port Charlotte area, a road trip to Boca Grande on Gasparilla Island scores for historical intrigue and lovely beaches. To its north, Sarasota lays claim to a number of small organic and other farms you can visit. Cross the Manatee River from Bradenton to reach the attractions of Palmetto, a riverside beauty also known for its agricultural heritage.


If you’re looking for unique buys, there’s plenty of that in Southwest Florida.

In the Everglades territory, visit the Big Cypress Gallery in Ochopee, home to Clyde Butcher whose large-format art photography captures the Everglades and other natural treasures.

In Naples, art galleries fill the downtown Fifth Avenue South and Third Street South districts. At the latter, buy your designer labels at Marissa Collections. Other popular outdoor shopping venues include The Village Shops on Venetian Bay, Waterside Shops and Mercato.

To the north in Bonita Springs, visit DeRomo’s Gourmet Market & Restaurant in the Promenade at Bonita Bay. It is an excellent place to dine and shop for food. Coconut Point lays out a huge spread of big box stores and fashion boutiques.

Sanibel Island is known for its shell shops, nature art galleries and resort wear boutiques. Hit the Shell Factory & Nature Park in North Fort Myers, where wildlife viewing and family amusements enhance shopping for shells, jewelry and other Florida trinkets. The Fun Park activities include a zip line, paddle and bumper boats, playground and climbing wall.

In Punta Gorda, downtown and Fisher-men’s Village present small, intimate shopping experiences. Hit Boca Grande on Gasparilla Island for a charming historical twist to your shopping.

St. Armands Circle is Sarasota’s most well-known address for upscale shopping. Farther to the east, the community of Lakewood Ranch is known for its delightful shops and restaurants on and around Main Street.

For genuine local souvenirs, head to the region’s artist villages—Matlacha on Pine Island off Fort Myers, Towles Court in Sarasota, and Village of the Arts in Bradenton. Watch for news of art walk events in downtown Fort Myers, Punta Gorda and Sarasota.

Bargain-seekers head to the factory outlet malls: Miromar Outlets in Estero, Sanibel Outlets in Fort Myers and Ellenton Premium Outlets near Bradenton. Or check out the flea markets: Flamingo Island Flea Market in Bonita Springs, Fleamasters Fleamarket in Fort Myers and Red Barn Flea Market in Bradenton.

McKee Botanical Garden
Sunny Isles



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